Thought pieces

Is minority language the new major thing?
Businesses looking for global expansion will spend their money on reaching the widest customer base, naturally, but there is a huge amount of untapped potential in those smaller languages, too.
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Are fintechs losing users because of poor localization?
According to a report from September 2020, fintechs lose about 26% of users due to application abandonment during KYC (Know Your Customer) processes.
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Why the User eXperience is dominating software development
From function and feel to experience, we explore how and why software development is dominated by user experience.
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Top 10 inspirational women in fashion
From Anna Wintour to Beyoncé, take a look through our top ten inspirational women shaping the fashion industry today.
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Pyramid beauty schemes
How multi-level marketing schemes have evolved to use social media to attract beauty customers in the digital age.
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How knitting got its groove back
A look into how knitting became a seriously credible hobby amongst hipsters looking for some artisan authenticity.
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From clean living to tidy profits
Live cleaner, be greener, and the world will love you more. But will it ever be enough?
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The worlds best race tracks
Live fast, drive faster? The world’s most thrilling international race tracks, fully localized, listed here.
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The good, the bad, the ugly
For global companies, branding is everything, and an advertising slogan can make you or break you. Let’s have a recap.
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Localizing numbers
Learn how localizing numbers is harder than it sounds, why the iPhone 9 never happened and what the big deal with 13 is.
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Facial recognition – the end of anonymity
Is Big Brother watching you? A dive into the ethics of facial recognition, fast food innovations and the future.
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